The Business Case For Buying Coca-Cola Co (NYSE: KO) Stock Now

Coca-Cola Co (NYSE:KO) price is hovering higher on Monday, April 15, jumping 0.52% above its previous close.

A look at today’s price movement shows that the recent level at last check reads $58.28. The company’s P/E ratio in the trailing 12-month period read 23.73. Taking into account the 52-week price action we note that the stock hit a 52-week high of $64.99 and 52-week low of $51.55. The stock subtracted -3.17% on its value in the past month.

Coca-Cola Co, which has a market valuation of $252.57 billion. The company stock has a Forward Dividend ratio of 1.86, while the dividend yield is 3.18%. It is understandable that investor optimism is growing ahead of the company’s current quarter results.

Revisions to the company’s EPS highlights a short term direction of a stock’s price movement, which in the last 7 days came up with no upward and no downward reviews. On the technical perspective front, indicators give KO a short term outlook of Hold on average. Looking at the stock’s medium term indicators we note that it is averaging as a 50% Buy, while an average of long term indicators are currently assigning the stock as Hold.

If we dive deeper into the stock’s performance we see the positive picture represented by the PEG ratio, currently standing at 3.82. The overview shows that KO’s price is at present -2.34% off the SMA20 and -2.47% from the SMA50. The Relative Strength Index (RSI) metric on the 14-day timeframe is pointing at 38.26, with weekly volatility standing at 1.08%. The indicator jumps to 1.00% when calculated based on the past 30 days. Coca-Cola Co (NYSE:KO)’s beta value is holding at 0.59, while the average true range (ATR) indicator is currently reading 0.67.

An analysis of the Coca-Cola Co (NYSE:KO) stock in terms of its daily trading volume indicates that the 3-month average is 14.02 million.

Current records show that the company has 4.31B in outstanding shares. The insiders’ percentage holdings are 0.62% of outstanding shares while the percentage share held by institutions stands at 72.59%. But the -0.59% downside, the stock’s price has registered year-to-date as of today’s value, will likely reignite investor interest given the prospect of it rallying even higher.

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